Best-Selling Toys of 2018

The top 100 on Amazon UK that year.

A definitive look back at the 2018 Amazon UK chart. Click any cover to find it on Amazon.

Born in 2018? See everything that topped the UK charts in 2018 — books, film, games and music.

← 2017 2018 2019 →

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#1 — LAMAZE Freddie The Firefly - Clip on Pram and Pushchair Newb...

LAMAZE Freddie The Firefly - Clip on Pram and Pushchair Newb...

4.8 · 29640 reviews

#2 — TOMY Pop Up Pirate Classic Children's Action Board Game, Fam...

TOMY Pop Up Pirate Classic Children's Action Board Game, Fam...

4.5 · 59937 reviews

#3 — Paper Plates 23cm - Pack of 100 9inch Paper Plates, Disposab...

Paper Plates 23cm - Pack of 100 9inch Paper Plates, Disposab...

4.5 · 3222 reviews

#4 — Natural History Museum N5130 Dinosaur Torch & Projector, 110...

Natural History Museum N5130 Dinosaur Torch & Projector, 110...

4.3 · 18658 reviews

#5 — LEGO 31058 Creator Mighty Dinosaurs Toy, 3 in 1 Model, T. re...

LEGO 31058 Creator Mighty Dinosaurs Toy, 3 in 1 Model, T. re...

4.7 · 10435 reviews

#6 — FabLab Glitter Tattoos | Create FAB Glittery Kids Tattoos! |...

FabLab Glitter Tattoos | Create FAB Glittery Kids Tattoos! |...

4.5 · 10091 reviews

#7 — Revell Contacta Liquid Glue with Professional Needle Applica...

Revell Contacta Liquid Glue with Professional Needle Applica...

4.5 · 13738 reviews

#8 — Hot Wheels Set of 5 Toy Cars (Assorted Styles, One Random Se...

Hot Wheels Set of 5 Toy Cars (Assorted Styles, One Random Se...

4.7 · 35888 reviews

#9 — Learning Resources Playfoam Combo 8-Pack, Ages 3+, Sensory F...

Learning Resources Playfoam Combo 8-Pack, Ages 3+, Sensory F...

4.2 · 19462 reviews

#10 — LEGO - Mini Figure Keyring, Gold (850807)

LEGO - Mini Figure Keyring, Gold (850807)

4.5 · 743 reviews

#11 — Zoggs Children's Safe Float Arm Bands, Orange, 3-6 Years (19...

Zoggs Children's Safe Float Arm Bands, Orange, 3-6 Years (19...

4.2 · 9841 reviews

#12 — Vallejo Pigment FX Set, 4 Synthetic Pigments 35 ml for Dust ...

Vallejo Pigment FX Set, 4 Synthetic Pigments 35 ml for Dust ...

4.6 · 941 reviews

#13 — Orchard Toys Big Dinosaurs Jigsaw Puzzle for Kids - Large, 5...

Orchard Toys Big Dinosaurs Jigsaw Puzzle for Kids - Large, 5...

4.7 · 4419 reviews

#14 — CRAYOLA SuperTips Washable Markers - Assorted Colours (Pack ...

CRAYOLA SuperTips Washable Markers - Assorted Colours (Pack ...

4.7 · 33687 reviews

#15 — Munchkin Float and Play Bubbles Bath Toy | Baby Essentials |...

Munchkin Float and Play Bubbles Bath Toy | Baby Essentials |...

4.6 · 5783 reviews

#16 — Brainstorm TOYS Stem Space Torch and Projector – 24 NASA Ima...

Brainstorm TOYS Stem Space Torch and Projector – 24 NASA Ima...

4.3 · 7723 reviews

#17 — Bright Starts Lots of Links Rings Toys - Stroller Or Carrier...

Bright Starts Lots of Links Rings Toys - Stroller Or Carrier...

4.8 · 25463 reviews

#18 — Rummikub | IDEAL | Classic Game: Brings People Together | Fa...

Rummikub | IDEAL | Classic Game: Brings People Together | Fa...

4.7 · 9512 reviews

#19 — Galt Sparkle Jewellery - Childrens Necklace and Bracelet Mak...

Galt Sparkle Jewellery - Childrens Necklace and Bracelet Mak...

4.5 · 6610 reviews

#20 — CRAYOLA MyFirst Jumbo Crayons - Assorted Colours Easy-Grip C...

CRAYOLA MyFirst Jumbo Crayons - Assorted Colours Easy-Grip C...

4.6 · 14533 reviews

#21 — Casdon 64702 Morphy Richards Set - Toy Kitchen Appliances fo...

Casdon 64702 Morphy Richards Set - Toy Kitchen Appliances fo...

4.6 · 10747 reviews

#22 — CRAYOLA Washable Project Paint, Painting Supplies for Kids, ...

CRAYOLA Washable Project Paint, Painting Supplies for Kids, ...

4.7 · 40402 reviews

#23 — Bubble Fluid Premium Quality 5 Litres Kids Solution for Mach...

Bubble Fluid Premium Quality 5 Litres Kids Solution for Mach...

4.2 · 1308 reviews

#24 — Munchkin White Hot Safety Rubber Bath Duck Toy for Babies & ...

Munchkin White Hot Safety Rubber Bath Duck Toy for Babies & ...

4.7 · 26352 reviews

#25 — Galt Explosive Experiments - Horrible Science Kit for Kids a...

Galt Explosive Experiments - Horrible Science Kit for Kids a...

4.5 · 5148 reviews

#26 — CRAYOLA Pip-Squeaks Mini Washable Felt Tip Colouring Pens - ...

CRAYOLA Pip-Squeaks Mini Washable Felt Tip Colouring Pens - ...

4.7 · 5526 reviews

#27 — Play-Doh - RAINBOW PACK - 8 VA

Play-Doh - RAINBOW PACK - 8 VA

4.7 · 3375 reviews

#28 — Galt Toys, Water Magic - Farm, Colouring Books for Children,...

Galt Toys, Water Magic - Farm, Colouring Books for Children,...

4.6 · 4011 reviews

#29 — Munchkin Floating Farm Animal Themed Rubber Bath Squirt Toys...

Munchkin Floating Farm Animal Themed Rubber Bath Squirt Toys...

4.7 · 7368 reviews

#30 — Insect Lore Butterfly Garden with Redemption Caterpillar Vou...

Insect Lore Butterfly Garden with Redemption Caterpillar Vou...

4.6 · 23383 reviews

#31 — LEGO 10696 Classic Medium Creative Brick Box, Easy Toy Stora...

LEGO 10696 Classic Medium Creative Brick Box, Easy Toy Stora...

4.8 · 34887 reviews

#32 — Scola Washable Crafting Kids Glue, 5 litres, School Supplies...

Scola Washable Crafting Kids Glue, 5 litres, School Supplies...

4.7 · 2915 reviews

#33 — LAMAZE Freddie the Firefly Table Top Baby Toy, Babies Toy fo...

LAMAZE Freddie the Firefly Table Top Baby Toy, Babies Toy fo...

4.6 · 6325 reviews

#34 — Little Brian Paint Sticks For Kids - 12 Pack Assorted Colour...

Little Brian Paint Sticks For Kids - 12 Pack Assorted Colour...

4.8 · 5041 reviews

#35 — Major Brushes 6 Well Economy Palette - 1 Palette

Major Brushes 6 Well Economy Palette - 1 Palette

4.6 · 5958 reviews

#36 — MEGA BLOKS Big Building Bag building set with 60 big and col...

MEGA BLOKS Big Building Bag building set with 60 big and col...

4.8 · 40159 reviews

#37 — Melissa & Doug Wooden Food Groups – Role Play Kitchen Set fo...

Melissa & Doug Wooden Food Groups – Role Play Kitchen Set fo...

4.8 · 36673 reviews

#38 — Premier Stationery Clever Kidz Magnetic Clever Clock as Ment...

Premier Stationery Clever Kidz Magnetic Clever Clock as Ment...

4.4 · 11722 reviews

#39 — Learning Resources MathLink Cubes – Set of 100, Ages 5+, Cou...

Learning Resources MathLink Cubes – Set of 100, Ages 5+, Cou...

4.7 · 38786 reviews

#40 — Bright Starts Take Along Toy Bar for Baby Car Seats/Carriers

Bright Starts Take Along Toy Bar for Baby Car Seats/Carriers

4.5 · 13192 reviews

#41 — Melissa & Doug Wooden Bear Family Dress-Up Puzzle With Stora...

Melissa & Doug Wooden Bear Family Dress-Up Puzzle With Stora...

4.7 · 4736 reviews

#42 — CRAYOLA Washable Kids Paint Set, 10 Ct, Children Arts & Craf...

CRAYOLA Washable Kids Paint Set, 10 Ct, Children Arts & Craf...

4.8 · 20878 reviews

#43 — LEGO Classic Large Creative Brick Storage Box Set, Building ...

LEGO Classic Large Creative Brick Storage Box Set, Building ...

4.8 · 11128 reviews

#44 — Headband & Wristbands Set – Neon Sweatbands 80s Fun Run Team...

Headband & Wristbands Set – Neon Sweatbands 80s Fun Run Team...

4.2 · 1623 reviews

#45 — Galt Kids Colouring Pads, Multi, 1 Count (Pack of 1)

Galt Kids Colouring Pads, Multi, 1 Count (Pack of 1)

4.6 · 2991 reviews

#46 — Aurora Gruffalo, Official Merchandise, 60573, The Stick Man,...

Aurora Gruffalo, Official Merchandise, 60573, The Stick Man,...

4.7 · 3995 reviews

#47 — Galt Magnetic Lab – Explore & Discover Science Kit with 10 G...

Galt Magnetic Lab – Explore & Discover Science Kit with 10 G...

4.5 · 2477 reviews

#48 — Peppa Pig PP06 Peppa's Flip & Learn Toy Phone for Kids-Inter...

Peppa Pig PP06 Peppa's Flip & Learn Toy Phone for Kids-Inter...

4.6 · 5293 reviews

#49 — Melissa & Doug Reusable Sticker Pad | Activity Book for Chil...

Melissa & Doug Reusable Sticker Pad | Activity Book for Chil...

4.6 · 11681 reviews

#50 — Scola Reinforced Air Drying Modelling Clay (Stone), 12.5Kg

Scola Reinforced Air Drying Modelling Clay (Stone), 12.5Kg

4.5 · 2705 reviews

#51 — PORTA PUZZLE Deluxe - Non-Slip Felt, Portable Jigsaw Puzzle ...

PORTA PUZZLE Deluxe - Non-Slip Felt, Portable Jigsaw Puzzle ...

4.7 · 6503 reviews

#52 — Inflatable Zimmer Frame and Walking Stick Set - Blow Up Walk...

Inflatable Zimmer Frame and Walking Stick Set - Blow Up Walk...

4.4 · 5589 reviews

#53 — CRAYOLA Twistables Colouring Crayons, Multicolor, 12 Count (...

CRAYOLA Twistables Colouring Crayons, Multicolor, 12 Count (...

4.7 · 8161 reviews

#54 — NERF Vortex Mega Football Aero Howler - Assorted Colours

NERF Vortex Mega Football Aero Howler - Assorted Colours

4.7 · 4805 reviews

#55 — Galt Charm Bracelets - Fun Bracelet and Jewellery Making Kit...

Galt Charm Bracelets - Fun Bracelet and Jewellery Making Kit...

4.5 · 5922 reviews

#56 — Asmodee - Rory's Story Cubes - Dice Game - Dutch Version

Asmodee - Rory's Story Cubes - Dice Game - Dutch Version

4.7 · 5338 reviews

#57 — Bestway 31021 Inflatable Panel Beach Ball, Ideal for Beach/P...

Bestway 31021 Inflatable Panel Beach Ball, Ideal for Beach/P...

4.3 · 3995 reviews

#58 — Work of Art Colouring Pencil, 20 Count (Pack of 1)

Work of Art Colouring Pencil, 20 Count (Pack of 1)

4.5 · 6212 reviews

#59 — Funko POP! Marvel: Guardians of The Galaxy - Dancing Groot -...

Funko POP! Marvel: Guardians of The Galaxy - Dancing Groot -...

4.7 · 15975 reviews

#60 — Learning Resources Playfoam Sparkle (Set of 4) EI-1910

Learning Resources Playfoam Sparkle (Set of 4) EI-1910

4.1 · 4004 reviews

#61 — Googly Eyes Self Adhesive, Stick On Eyes for Crafts, 200 Mix...

Googly Eyes Self Adhesive, Stick On Eyes for Crafts, 200 Mix...

4.6 · 1591 reviews

#62 — Orchard Toys Tell The Time

Orchard Toys Tell The Time

4.6 · 1231 reviews

#63 — VTech Playtime Bus with Phonics, Educational Toy for Childre...

VTech Playtime Bus with Phonics, Educational Toy for Childre...

4.8 · 6805 reviews

#64 — Galt Toys, Funny Faces Sticker Book,Kids Sticker Book, Ages ...

Galt Toys, Funny Faces Sticker Book,Kids Sticker Book, Ages ...

4.4 · 1739 reviews

#65 — Galt Rainbow Lab - Explore & Discover Childrens Science Kit ...

Galt Rainbow Lab - Explore & Discover Childrens Science Kit ...

4.6 · 5975 reviews

#66 — Drumond Park Articulate! For Kids - Family Kids Board Game |...

Drumond Park Articulate! For Kids - Family Kids Board Game |...

4.7 · 14369 reviews

#67 — Melissa & Doug Wooden Pizza | Kitchen Role Play Set for Kids...

Melissa & Doug Wooden Pizza | Kitchen Role Play Set for Kids...

4.8 · 2849 reviews

#68 — Nuby Fun Watering Can Baby Bath Toy - Easy Hold Handle | Out...

Nuby Fun Watering Can Baby Bath Toy - Easy Hold Handle | Out...

4.7 · 7172 reviews

#69 — Set of 4 Baby Bath Books | First Words ABC Letters & Numbers...

Set of 4 Baby Bath Books | First Words ABC Letters & Numbers...

4.5 · 4413 reviews

#70 — DangerousFX Black With Red Bow & White Polka Dot Mouse Fancy...

DangerousFX Black With Red Bow & White Polka Dot Mouse Fancy...

4.3 · 2658 reviews

#71 — Bestway Heavy Duty Repair Patch, Swimming Pool Patch Repair ...

Bestway Heavy Duty Repair Patch, Swimming Pool Patch Repair ...

4.2 · 7789 reviews

#72 — Galt Toys, First Sticker Pictures, Reusable Sticker Activity...

Galt Toys, First Sticker Pictures, Reusable Sticker Activity...

4.5 · 2344 reviews

#73 — POWERUP 2.0 Paper Airplane Conversion Kit | Electric Motor f...

POWERUP 2.0 Paper Airplane Conversion Kit | Electric Motor f...

3.9 · 2912 reviews

#74 — Munchkin Gone Fishing Rod & Reel Magnetic Bath Toy Set | Fun...

Munchkin Gone Fishing Rod & Reel Magnetic Bath Toy Set | Fun...

4.6 · 2137 reviews

#75 — CRAYOLA My First Safety Scissors (Pack of 2) | Ouch-Free Sci...

CRAYOLA My First Safety Scissors (Pack of 2) | Ouch-Free Sci...

4.3 · 3093 reviews

#76 — Galt Cute Charms - Creative Cases Necklace and Bracelet Maki...

Galt Cute Charms - Creative Cases Necklace and Bracelet Maki...

4.5 · 3583 reviews

#77 — PETERKIN | Classic Children's Tool Set in Carry Case | 14 pi...

PETERKIN | Classic Children's Tool Set in Carry Case | 14 pi...

4.6 · 2400 reviews

#78 — Galt Toys, Water Magic - Animals, Colouring Books Children, ...

Galt Toys, Water Magic - Animals, Colouring Books Children, ...

4.6 · 1974 reviews

#79 — Toomies Pic and Pop Push Along Baby Toy | Toddler Ball Poppe...

Toomies Pic and Pop Push Along Baby Toy | Toddler Ball Poppe...

4.4 · 11080 reviews

#80 — Friends Monopoly

Friends Monopoly

4.8 · 4471 reviews

#81 — Orchard Toys Little Bug Bingo - Compact Mini Games for Boys,...

Orchard Toys Little Bug Bingo - Compact Mini Games for Boys,...

4.7 · 2253 reviews

#82 — Snazaroo Classic Face and Body Paint, White Colour, Water Ba...

Snazaroo Classic Face and Body Paint, White Colour, Water Ba...

4.4 · 15954 reviews

#83 — LAMAZE My Friend Emily, Clip on Pram and Pushchair Newborn B...

LAMAZE My Friend Emily, Clip on Pram and Pushchair Newborn B...

4.8 · 5087 reviews

#84 — Galt Toys, 4 Puzzles in a Box - Vehicles, Jigsaw Puzzle for ...

Galt Toys, 4 Puzzles in a Box - Vehicles, Jigsaw Puzzle for ...

4.7 · 3363 reviews

#85 — University Games 3-D Planets in a Tube Glow-in-the-Dark

University Games 3-D Planets in a Tube Glow-in-the-Dark

4.2 · 3271 reviews

#86 — Ravensburger Peppa Pig 4 in a Box Kids Jigsaw Puzzles Age 3+...

Ravensburger Peppa Pig 4 in a Box Kids Jigsaw Puzzles Age 3+...

4.7 · 5865 reviews

#87 — Orchard Toys Big Wheels Jigsaw Puzzle, A Collection of 4 puz...

Orchard Toys Big Wheels Jigsaw Puzzle, A Collection of 4 puz...

4.7 · 1682 reviews

#88 — Jaques of London Tumble Tower | Giant Garden Game | Outdoor ...

Jaques of London Tumble Tower | Giant Garden Game | Outdoor ...

4.2 · 1891 reviews

#89 — CRAYOLA MyFirst Jumbo Colouring Pencils - Assorted Colours (...

CRAYOLA MyFirst Jumbo Colouring Pencils - Assorted Colours (...

4.7 · 4145 reviews

#90 — Learning Resources GeoSafari Jr. Kidnoculars, Ages 3+, Binoc...

Learning Resources GeoSafari Jr. Kidnoculars, Ages 3+, Binoc...

4.5 · 23763 reviews

#91 — Zoggs Kids' Batman Swimming Armbands, Black/Yellow/Blue, 1-6...

Zoggs Kids' Batman Swimming Armbands, Black/Yellow/Blue, 1-6...

4.5 · 851 reviews

#92 — Munchkin Learn Baby Bath Foam Letters & Numbers | Mess-Free ...

Munchkin Learn Baby Bath Foam Letters & Numbers | Mess-Free ...

4.7 · 4068 reviews

#93 — Scola Readymix Water Based Tempera Paint, 6 Assorted Bright ...

Scola Readymix Water Based Tempera Paint, 6 Assorted Bright ...

4.6 · 2885 reviews

#94 — Aquadoodle Classic Large Water Doodle Mat, Official Tomy No ...

Aquadoodle Classic Large Water Doodle Mat, Official Tomy No ...

4.6 · 6564 reviews

#95 — CRAYOLA Twistables Colouring Crayons - Assorted Colours (Pac...

CRAYOLA Twistables Colouring Crayons - Assorted Colours (Pac...

4.7 · 4889 reviews

#96 — Party Bag Fillers Whoopee cushions, pack of 4

Party Bag Fillers Whoopee cushions, pack of 4

3.8 · 1789 reviews

#97 — BIC Kids Evolution Triangle Coloured Pencils, Colouring Penc...

BIC Kids Evolution Triangle Coloured Pencils, Colouring Penc...

4.7 · 12149 reviews

#98 — Snazaroo Face Paint High Density Foam Make-Up Sponges, 10 Pa...

Snazaroo Face Paint High Density Foam Make-Up Sponges, 10 Pa...

4.5 · 2348 reviews

#99 — ZIMPLI - Gelli Baff Pink, 1 Bath or 6 Play Uses, Magically t...

ZIMPLI - Gelli Baff Pink, 1 Bath or 6 Play Uses, Magically t...

4.4 · 4593 reviews

#100 — Play-doh Super Color Kit, 18 Fun Colors, 16 Tools and Access...

Play-doh Super Color Kit, 18 Fun Colors, 16 Tools and Access...

4.7 · 1128 reviews

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